Tuesday
Research - Second Advert Anaylisis
The text is all in lower case, which gives the advert a child-like appearance, which ties in with the two porcelain objects in the image. The text is a light colour, grey/white which contrasts against the dark background making it stand out and easy to read. The Single Name font is different to the Band name font, this individualises the band from their new album. The Band Name is always the same font on their album covers and posters, creating a brand logo/name. The text towards the bottom of the page is more subtle due to its size, yet remains the same colour the Band Name, which allows the theme to remain the same.
The image in the foreground is of two porcelain dolls, both of which look like girls and are slightly angel-like. The whiteness of the image suggests purity, which relates to the Single Name as ignorance stands for - unintelligence, inexperience, both characteristics would be found in young girls or angels.
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